GrassRoots Turf.com "The Best Service Company Ever!" By Cyndi Braun Few people are as committed to lawncare as Josh Wise and his team at GrassRoots Tree & Turf Care.Fifteen years ago, Wise went into business for himself, establishing what would become one of Atlantas premier lawncare companies. Back then, Joshs goal was to offer a different type of lawncare business, one based on quality service and treating customers like people, not numbers.That business model has helped this family business grow to over twenty employees, more than 4,000 customers, and a service area that encompasses much of north metro Atlanta.GrassRoots now offers weed control, mosquito control, and shrub care. Technicians address each propertys unique needs based on grass type, topographical conditions, and season. The companys all-inclusive lawncare service ensures that lawns receive the most effective treatments, using the best products and techniques.The GrassRoots TeamJosh leads his company like hes part of a team, not the CEO. Many of the employees are family members, including Joshs brother, mother, and father; those who arent family are treated like they are. Technicians are highly trained and make customer service a priority. They participate in regular training opportunities to stay up-to-date on the latest technology and practices in the industry. We have a really good group of employees, and they treat the customers well. Thats the main focus of everything we do, said Wise. Its important to keep the same technicians going to the same properties, so customers get to know their techs, and techs get to know their customers. It makes for the best service all the way around. In fact, the companys goal is to be The BEST Service Company EVER!A Company Unlike OthersBy focusing on service, GrassRoots takes care of customers lawns in a way no other company does. At the core of this service is the understanding that each lawn should be approached as if it were the technicians own property. Technicians move childrens and dogs toys prior to treatments, remove debris and leaves if they are hindering the application of lawn treatment, and double check that gates are closed before leaving. If the customer is home, the technician takes the time to talk to the homeowner and answer questions.On the drivers side door of every truck, we have GR-360, which reminds our technicians to make sure the property is locked up with gates closed, and to walk around the truck to check that it is secure and safe, said Wise.Through all-inclusive lawncare services, the company offers sixteen different services (called The GrassRoots Difference). Most lawn care companies charge extra for these services. If a technician notices a concern on the property, he doesnt wait for the homeowner to inform him. He takes the initiative to take care of it at the time of service then schedules a follow-up to ensure the problem has been resolved.If we get out to a property and a technician sees a fire ant mound, hes going to take care of that and treat it while hes there. He shows up with what he needs to get the job done for that time of the year, but the truck is also equipped with any other products he might need, said Wise.Since GrassRoots technicians are not paid by commission, they can make sure they treat lawns thoroughly and provide excellent service without the pressure to rush through as many lawns as they can in a day. Our technicians show up at a property to do a service, whether its a regular service call, a two-week follow-up, it doesnt matter. It doesnt change their pay whatsoever. It doesnt matter if they do thirty stops a day or fifteen a day. This gives them the ability to focus on doing the right job the first time, said Wise.If customers notice an issue between treatments, they can schedule another treatment at no charge. No questions asked. Through the companys website, customers can communicate 24 hours a day with a live-chat feature. If theyd rather talk by phone, they can call the office during regular hours or even call the CEO.I like being in touch with my customers and being available to them, said Wise. Every month, I send out emails to all my customers with my cell phone number. Im readily available to take a call from a customer at any time.The GrassRoots DifferenceThe lawn is where friends gather, where children and pets play, and where first impressions are made. A healthy, beautiful lawn is a source of pride. Through its services, GrassRoots ensures lawns are healthy and beautiful, allowing homeowners to have more free time for the important things in their lives. GrassRoots Turf.com100 Holt Drive, Acworth, GA 30101770-917-8200Facebook.com/grassrootsatlantalawncare/
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